A brand-new year is just around the corner. And though, here at ETR, we firmly believe that you can make major changes in your life at ANY time, January always feels like the perfect time to set some new goals for yourself.
We want to help you kick off the year right. So for the next [...]

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Seven years ago, the real estate market where I live - the west coast of Canada - was in a serious slump. Crushed by the Asian crisis of the late 1990s, the Greater Vancouver area just couldn’t seem to rally back. Houses languished on the market, and often slipped into foreclosure. Price reductions were the [...]

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Suzanne Richardson reveals a quick and easy tool that can make your writing at least twice as effective.

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Bob Bly

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Splurging in the middle of a recession is a no-no by Wall Street’s lights. They’re very good at punishing companies that can’t rein in spending when the economy goes into a tailspin (like now). The thinking is, a company can’t increase sales in a recession and shouldn’t try. They can only hope to cut costs [...]

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I have a single sign posted in my office, taped to the wall next to my desk. On it are only two words: CUSTOMER CONTACT.
It is there to remind me - even to force me - to do more of the task I am always tempted to let slide: talking more frequently to my clients [...]

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Here’s an easy way to octuple your revenues: Collect your customers’ e-mail AND mailing addresses.
You’re already aware of just how important it is to collect your customers’ e-mail addresses. Once you have that valuable bit of info - and permission to e-mail to them - you can send useful advice, updates on your company, and [...]

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Why do you buy a particular stock?
Check the choice you most agree with…
___ The stock has bottomed.
___ The stock is dirt-cheap.
___ The stock is offering a huge dividend.
___ A majority of analysts have rated it a “buy.”
___ It offers an attractive return in the long term.
Buying into a company because it has bottomed is a [...]

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That’s why one of your New Year’s resolutions should be to become a master link builder. Today, I’m going to show you just how to do it.
Link building is one of the most important aspects of search engine optimization (SEO). When you attract links from other relevant websites, that tells the search engines that yours [...]

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Alexis Siemon shares a simple technique that anyone can use to dive into search engine marketing - no experience or technical skills needed!
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